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Performance Marketing · Funnels · AI Products

We build growth engines for B2C & B2B brands.

Ads that pay for themselves. Funnels that convert cold traffic into buyers. AI products that scale without headcount. Built by a founder-led studio for ambitious brands across India, the US, UK & Canada.

🇮🇳India
🇺🇸United States
🇬🇧United Kingdom
🇨🇦Canada
4
Countries
7+
AI Products
50+
Funnels Built
100%
Founder-Led
Pure Devotion FoundationMadhav FoundationVrindavan Care TrustSewa Kunj FoundationVraja BooksSuraksha EnclaveVrinda BhummiJob Cracker AIPure Devotion FoundationMadhav FoundationVrindavan Care TrustSewa Kunj FoundationVraja BooksSuraksha EnclaveVrinda BhummiJob Cracker AI
The real problem

Most brands don't have a traffic problem —
they have a system problem.

You're spending money on ads. You're posting on social. But the leads leak, the ROAS drops, and growth stays flat. Here's why:

01
Boosting posts with no funnel behind them

You're sending paid traffic to a homepage or an Instagram profile — and wondering why nobody converts. Without a funnel, you're paying for attention you can't capture.

02
Rising ad costs & falling ROAS

CPMs keep climbing. Your cost per lead doubles every quarter. But the problem isn't the platform — it's the creative, the targeting, and the offer architecture underneath.

03
Leads leaking out with no nurture

Someone fills out a form, and then… nothing. No email. No WhatsApp follow-up. No retargeting. 80% of your leads go cold because nobody follows up fast enough.

04
Manual work that AI could automate

You're still writing every email by hand, manually scoring leads, and building reports in spreadsheets. AI can handle 70% of this — and do it faster, cheaper, and around the clock.

"Fix the machine before you pour more fuel on it. A great ad campaign on a broken system just means you lose money faster."
What we build

Four systems that turn marketing
into predictable revenue.

We don't do one-off campaigns. We build interconnected growth systems — ads, funnels, automation, and AI — that compound over time.

01

Paid ads that scale profitably

Meta & Google campaigns built for ROAS, not vanity metrics. We handle the full stack — creative testing, audience architecture, retargeting ladders, and weekly performance reporting.

  • Meta Ads (Facebook + Instagram)
  • Google Ads (Search + Display + YouTube)
  • Creative testing frameworks
  • Retargeting & lookalike audiences
  • Weekly reporting dashboards
02

High-converting funnels

B2C tripwire & product funnels that turn browsers into buyers. B2B lead-gen & booking funnels that fill your pipeline. Every funnel wired to email, WhatsApp, payments & CRM.

  • B2C product & tripwire funnels
  • B2B lead-gen & booking funnels
  • Email & WhatsApp nurture sequences
  • Payment & CRM integration
  • Automation & workflow wiring
03

Business scaling systems

Strategic offer architecture, pricing models, and scaling playbooks. We optimize your entire conversion chain — from first click to repeat purchase — using data-driven CRO.

  • Offer & pricing strategy
  • Scaling playbooks & SOPs
  • Conversion rate optimization
  • Automation & process design
  • Revenue analytics dashboards
04

Custom AI tools & GPTs

We don't just use AI — we build AI products. Custom GPTs, AI digital products, workflow automation, and done-for-you AI systems that give your brand an unfair advantage.

  • Custom GPT development
  • AI digital products
  • Workflow automation (Zapier, Make)
  • Done-for-you AI systems
  • AI-powered content engines
Our work

Projects that moved the needle —
not just the metrics.

From non-profit fundraising funnels to AI career tools, every project is built to solve a real business problem and deliver measurable outcomes.

Fundraising Funnel
Funnels

Pure Devotion Foundation

End-to-end donation funnel with WhatsApp nurture. 3.2× increase in monthly recurring donations within 60 days.

Meta Ads Campaign
Paid Ads

Madhav Foundation

Scaled Meta ads for donor acquisition. Reduced cost per donor by 47% while increasing total donations 2.8×.

AI Career Platform
AI Product

Job Cracker AI

Full AI career assistant — resume builder, ATS optimizer, interview prep, salary negotiation. Launched to 1,000+ users in month one.

Trust Fundraising
Funnels

Vrindavan Care Trust

Multi-step donation funnel with email automation and impact reporting. 156% increase in average donation value.

Google Ads + Funnel
Paid Ads

Suraksha Enclave

Real estate lead-gen system with Google Ads, landing pages, and automated follow-up. 22 qualified leads in first 30 days.

E-commerce Store
Branding

Vraja Books

Complete brand identity and e-commerce funnel. Launched online store with 340+ orders in the first quarter.

NGO Digital System
Funnels

Sewa Kunj Foundation

Digital fundraising ecosystem — landing pages, payment integration, email sequences, and donor CRM setup.

Growth System
Paid Ads + Funnels

Vrinda Bhummi

Full-stack growth system: paid acquisition, landing pages, WhatsApp automation, and performance dashboards.

0
Countries served
0+
Funnels built
0+
AI products shipped
0+
Brands served

*Replace with verified metrics as they grow

Transformations

Before Nimaii vs. after Nimaii.

Real shifts in the metrics that matter. Here's what changes when you replace random marketing with a system.

ROAS: 1.2×
ROAS: 4.6×
Return on ad spend — D2C brand, India
CVR: 0.8%
CVR: 4.2%
Landing page conversion rate — B2B SaaS
CPL: $48
CPL: $12
Cost per qualified lead — Real estate
Donors: 15/mo
Donors: 82/mo
Monthly recurring donors — Non-profit
Follow-up: 48hrs
Follow-up: <2min
Lead response time — WhatsApp automation
Revenue: Manual
Revenue: Automated
Revenue tracking & reporting — AI dashboard
The founder
Add founder photo

Rishabh Sharma
Founder & Growth Strategist

I started Nimaii because I was tired of seeing brands get burned by marketing that doesn't work.

I'm Rishabh Sharma — founder and growth strategist at Nimaii Innovations. Before I started this studio, I watched brand after brand pour money into agencies that delivered vanity metrics: impressions, clicks, followers — everything except actual revenue.

That's not marketing. That's expensive decoration.

I built Nimaii around one belief: marketing should be a trustworthy system, not a gamble. Every rupee, every dollar you spend should be trackable, attributable, and working toward a clear business outcome.

This is a founder-led studio — which means when you work with us, you're getting my strategic brain, my creative instincts, and my obsession with systems thinking. I personally oversee every campaign, every funnel, every AI product we build.

We combine strategy, creative, tech, and AI — not as buzzwords, but as integrated tools that compound each other. Our AI products aren't side projects; they're proof that we practice what we preach.

We serve brands across India, the US, UK, and Canada. Different markets, same principle: build the system right, and growth takes care of itself.

"We play with AI, Funnels & Tech — so you don't have to."
— Rishabh Sharma
The team

Small team. Big leverage.

We stay lean so every client gets senior-level attention. No junior account managers. No layers of bureaucracy.

👤
Rishabh Sharma
Founder & Growth Strategist
👤
Performance Lead
Paid Ads & Analytics
👤
Funnel Architect
Funnels & Automation
👤
AI Products Lead
AI & Custom GPTs
Our AI products

We don't just talk about AI.
We ship AI products.

These are live products we've built, launched, and scaled. When we say we understand AI, this is the proof.

AI Product

Job Cracker AI

The AI career assistant that handles what most job seekers struggle with — resume optimization for ATS systems, personalized interview prep, salary negotiation scripts, and career strategy planning. Built for professionals who want to land better roles faster.

  • ✓ ATS-optimized resume builder
  • ✓ AI interview preparation
  • ✓ Salary negotiation assistant
  • ✓ Career strategy planning
AI Product

PromptVault

A curated library of 500+ AI photography prompts — from product shots to lifestyle scenes to brand visuals. Designed for creators, marketers, and brands who want stunning AI-generated imagery without prompt engineering expertise.

  • ✓ 500+ tested prompts
  • ✓ Multiple AI platform compatible
  • ✓ Category-organized library
  • ✓ Regular updates & additions
Custom GPT

Brand Cracker GPT

An AI-powered LinkedIn growth assistant that helps founders and professionals build authority on the platform. Generates content ideas, writes posts in your voice, suggests engagement strategies, and tracks what's working.

  • ✓ LinkedIn post generation
  • ✓ Voice & brand consistency
  • ✓ Engagement strategy engine
  • ✓ Performance insights
How we work

From first call to scaling
in four clear steps.

1

Discovery Call

We learn your business, your market, your goals. We identify what's broken and where the biggest leverage points are. No pitch — just diagnosis.

2

Strategy & Build

We design the system — ad architecture, funnel flow, automation logic, creative direction. Then we build it, fast. Most projects go from strategy to live in 2–3 weeks.

3

Launch & Test

We launch with controlled budgets, test creative variations, monitor conversion data in real time, and kill what doesn't work. Data drives every decision.

4

Scale & Optimise

Once we find what works, we pour fuel on it. Scale budgets, expand audiences, add new channels, automate more. Continuous optimization, never set-and-forget.

Our methodology

Data-first decisions

Every strategy is grounded in data — not gut feelings. We track, measure, and optimize based on real performance metrics, not vanity numbers.

Systems over campaigns

We build systems that compound over time. A campaign ends; a system keeps working. Our goal is to make your growth self-sustaining.

Speed of execution

We move fast. Most projects go live within 2–3 weeks. In the time most agencies are still writing proposals, we're already testing and iterating.

AI-augmented everything

We use AI at every stage — creative generation, audience analysis, copy optimization, reporting. It's not a gimmick; it's how we deliver 10× the output of larger teams.

Our stack

Tools & technologies we use daily

Meta AdsGoogle AdsTikTok AdsClickFunnelsGoHighLevelWordPressShopifyZapierMake (Integromat)n8nOpenAI APIClaude AICustom GPTsStripeRazorpayHubSpotActiveCampaignGoogle AnalyticsHotjarFigmaCanvaWhatsApp Business API
Our clients

Trusted by brands that care about growth.

Pure Devotion Foundation
Madhav Foundation
Vrindavan Care Trust
Sewa Kunj Foundation
Vraja Books
Suraksha Enclave
Vrinda Bhummi
Your Brand Next →

US, UK & Canada client logos coming soon as partnerships grow.

What they say

Don't take our word for it.
Take theirs.

"
★★★★★

"Nimaii didn't just run our ads — they rebuilt our entire acquisition system. Our ROAS went from 1.2× to 4.6× in three months. The funnel they built still converts on autopilot."

Client Name
Founder · D2C, India
"
★★★★★

"Working with a founder-led studio made all the difference. Rishabh personally reviewed our strategy and caught gaps that three previous agencies missed. Our pipeline is finally predictable."

Client Name
Marketing Head · B2B SaaS, USA
"
★★★★★

"They built us a complete lead-gen system — landing pages, Google Ads, email nurture, the lot. Within 6 weeks we had more qualified leads than we could handle. Genuinely impressive."

Client Name
Director · Agency, UK
"
★★★★★

"The AI tools Nimaii built for us automated 60% of our customer support queries. Our team now focuses on high-value conversations instead of answering the same questions repeatedly."

Client Name
CEO · E-commerce, Canada
"
★★★★★

"Our donation funnel was non-existent before Nimaii. They built a multi-step system with WhatsApp follow-ups that tripled our monthly recurring donors. Transformational work."

Client Name
Founder · Non-Profit, India
"
★★★★★

"What sets Nimaii apart is they build systems, not campaigns. Our marketing now runs like a machine — every lead is tracked, nurtured, and scored automatically. It's a completely different operation."

Client Name
CMO · FinTech, USA
"
★★★★★

"We needed someone who understood both UK compliance and performance marketing. Nimaii delivered a GDPR-compliant funnel that outperformed everything we'd tried before. Exceptional attention to detail."

Client Name
Director · Healthcare, UK
"
★★★★★

"The custom GPT they built for our content team saves us 15+ hours per week. It writes in our brand voice, suggests topics based on trending data, and even drafts social posts. Game-changer."

Client Name
Founder · EdTech, India
"
★★★★★

"I've worked with agencies 5× their size. None of them moved this fast or cared this much about outcomes. Nimaii treats your business like it's their own. That's rare."

Client Name
VP Marketing · SaaS, Canada
"
★★★★★

"From the discovery call to the first results, everything was structured and professional. No BS, no vanity metrics — just clear strategy and real results. Exactly what we needed."

Client Name
Managing Director · Retail, India

Testimonial placeholders — replace with verified client reviews.

Global presence

One studio. Four markets.
Zero timezone excuses.

🇮🇳

India

Home base. D2C brands, non-profits, real estate — scaling businesses across the subcontinent with Meta & Google ads.

🇺🇸

United States

B2B SaaS, FinTech, and e-commerce funnels. Performance marketing and AI product development for the US market.

🇬🇧

United Kingdom

Lead generation and paid media for UK agencies, healthcare, and professional services. GDPR-compliant systems.

🇨🇦

Canada

SaaS and e-commerce growth systems. Full-stack funnel builds and AI-powered automation for Canadian brands.

Industries we serve

🛒 E-commerce / D2C💻 B2B SaaS🏠 Real Estate🙏 Non-Profit / NGO🏥 Healthcare📚 Education / EdTech💰 FinTech⚖️ Professional Services🏢 Agencies📦 Retail
What makes us different

The intersection of three superpowers.

Most agencies do ads. Some build funnels. Almost none build their own AI products. We do all three — and that's our unfair advantage.

🎯

Performance Marketing

We know how to buy attention profitably. Meta, Google, YouTube — we've managed campaigns across every major platform and know exactly how to scale without burning budget.

Funnel Architecture

Traffic without a funnel is waste. We design conversion systems that capture, nurture, and convert — from first click to final purchase — with automation doing the heavy lifting.

🤖

AI Product Building

We ship real AI products — GPTs, digital tools, workflow automations. This isn't theory. We build, launch, and iterate on AI products constantly. That knowledge flows directly into every client project.

Our journey

From idea to international studio.

2022

Nimaii Innovations founded by Rishabh Sharma. First clients onboarded. Core philosophy established: marketing as a system, not a gamble.

2023

Launched first AI products. Served 5+ brands. Built 20+ funnels. Established reputation for founder-led, results-focused work.

2024

Expanded to US, UK & Canada markets. Launched Job Cracker AI, PromptVault, and Brand Cracker GPT. 50+ funnels milestone.

2025

Scaling AI product portfolio. Deepening international partnerships. Building the next generation of growth systems for ambitious brands worldwide.

Project goals & challenges

What every project solves

The challenge

Most brands come to us with the same core problem: they're spending money on marketing but can't trace it to revenue. Their ads run in isolation. Their funnels leak. Their follow-up is manual and slow. Growth feels random.

Our solution process

We audit the entire customer journey — from first ad impression to final purchase. We identify every leak, every friction point, every missed automation opportunity. Then we rebuild the system from the ground up, wiring ads → funnels → nurture → conversion → retention into one integrated machine.

The outcome

Predictable revenue. Lower acquisition costs. Automated follow-up. Clear attribution. And a growth system that compounds — getting better and more efficient every month, not starting from zero with each campaign.

Impact

The numbers behind our work

0

Funnels designed & deployed

4.6×

Average ROAS improvement

3.2×

Average lead increase

<2 min

Automated response time

Recognition

Awards & recognition

🏆
Best Digital Marketing Campaign 2024
Performance Marketing Awards
🤖
Top AI Innovation in Marketing
AI Business Awards
Excellence in Funnel Design
Funnel Builder Awards
🌟
Best Emerging Agency — India
Digital India Awards
📊
Digital Marketing Excellence Award
MarTech Conference 2024
💡
Innovation in AI Products
TechCrunch Startup Awards
🎯
Best Performance Marketing Agency
Growth Marketing Summit
🚀
Top Growth Agency to Watch
Entrepreneur Magazine
📈
Excellence in B2B Marketing
B2B Marketing Awards
🎨
Best Use of AI in Advertising
AdTech Global 2024

*Replace with verified awards as received

In the press

Featured in leading publications

📰
Forbes India

"AI-first marketing studio redefining growth"

📰
YourStory

"How Nimaii builds growth engines with AI"

📰
Inc42

"Founder-led agency scaling internationally"

📰
Entrepreneur India

"Top 10 marketing studios to watch in 2025"

📰
Business Standard

"The AI marketing revolution in India"

📰
Marketing Week

"Performance marketing meets AI products"

📰
AdAge

"Small studios, big results: the lean agency model"

📰
The Economic Times

"Digital-first growth for Indian brands going global"

*Replace with verified media mentions as they publish

FAQ

Questions you're probably already asking.

Absolutely. About 60% of our work is B2C (e-commerce, D2C brands, non-profits) and 40% is B2B (SaaS, agencies, professional services). The systems we build adapt to both — the principles of conversion are universal, even if the tactics differ. B2C funnels tend to be shorter and more emotional; B2B funnels are longer with more nurture stages. We know both inside out.
We serve clients across four markets: India 🇮🇳, United States 🇺🇸, United Kingdom 🇬🇧, and Canada 🇨🇦. We're comfortable with different timezones, currencies, compliance requirements (including GDPR), and market dynamics. Communication happens async or on calls — whatever works best for you.
Three things. First, we're founder-led — Rishabh personally oversees every project. You're never handed off to a junior. Second, we build systems, not campaigns. A campaign ends; our systems keep working. Third, we build our own AI products — which means our AI expertise isn't theoretical. We practice what we preach, and that experience flows into every client project.
Yes — and this is a huge differentiator. We've shipped Job Cracker AI (career assistant), PromptVault (500+ AI photography prompts), and Brand Cracker GPT (LinkedIn growth assistant). Building our own AI products means we understand the full lifecycle — ideation, development, launch, and scaling. When we build AI tools for clients, we're drawing on real product experience, not just agency theory.
Simple. Book a free growth call using the button on this page (or email us at info@nimaiiinnovations.com). On the call, we'll learn about your business, diagnose your biggest growth bottlenecks, and outline what a system would look like for you. No pitch, no pressure. If we're a good fit, we'll send you a proposal. If not, you'll still walk away with actionable insights.
It depends on the scope. We offer project-based pricing for funnel builds and AI product development, and monthly retainers for ongoing paid ads management and optimization. Every engagement starts with a clear scope, fixed deliverables, and transparent pricing. No hidden fees, no surprise invoices. We'll discuss specifics on our discovery call.
Most projects go from strategy to live in 2–3 weeks. For paid ads, we typically see meaningful data within the first 7–14 days of launch. Funnel optimization is ongoing — we see the biggest improvements in months 2–3 as we accumulate data and refine. AI product builds depend on complexity but usually ship within 4–6 weeks.
Both. Some clients want us to build the system and hand it over. Others want us to manage, optimize, and scale it on an ongoing basis. We're flexible. Most of our paid ads clients choose ongoing management because that's where the real compounding happens — we get better at optimizing their specific business every month.
Almost certainly. We work with ClickFunnels, GoHighLevel, WordPress, Shopify, HubSpot, ActiveCampaign, Stripe, Razorpay, Zapier, Make, and dozens more. If you're using a tool we haven't worked with, we'll learn it fast — or recommend a better alternative. We're tool-agnostic; we use whatever gets the best results for your specific situation.
Our strongest verticals are e-commerce/D2C, B2B SaaS, non-profit/NGO, and real estate. But we've also worked with healthcare, education, FinTech, and professional services. The growth systems we build are based on universal conversion principles — so they transfer across industries. What matters most is whether you have a clear offer and willingness to scale.
Yes. We work with several agencies as a white-label partner — handling funnel builds, ad management, and AI tool development under their brand. If you're an agency looking for a reliable execution partner with senior-level talent, let's talk. We're discreet, professional, and used to working within other brands' processes.
The free growth call is a 30-minute strategy session with Rishabh. We'll review your current marketing setup, identify the biggest gaps and opportunities, and outline what a growth system would look like for your specific business. You'll leave with clarity on your next steps — whether you work with us or not. No obligation, no sales pressure. Just honest, expert perspective on your growth.
Portfolio

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Get a comprehensive PDF of our case studies, results, and service breakdowns — perfect for sharing with your team before our call.

Get in touch

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🛡️

Our zero-risk promise

The growth call is completely free. If we don't identify at least three actionable growth opportunities for your business in our first conversation, we'll send you a custom growth audit worth $500 — on the house. You have nothing to lose and everything to gain.

No contracts · No commitments · Just clarity

⏰ We take on a limited number of new clients each quarter to maintain quality. Spots for Q3 2025 are filling up.

Let's build your growth engine

Ready to turn marketing into predictable revenue?

Book a free 30-minute growth call with Rishabh. We'll diagnose your biggest bottlenecks and map out a system built for your specific business.

✓ No obligation✓ Founder-led🇮🇳 IN🇺🇸 US🇬🇧 UK🇨🇦 CA